All posts in Finance

Cinco Loco – August Winner

The fifth & final winner of our Cinco Loco – 5 Free Trip Giveaway has been announced. We’d like to congratulate Rock Miller from Pool Crafters for winning August’s FREE trip.

The Paramount team wants to offer a special thanks to all our dealers for your participation in this exciting giveaway.

Final 15 Days

There are only 15 DAYS LEFT to qualify for our exciting adventure to Spain in January 2012. We want to see you there and hope you will take advantage of DOUBLE / TRIPLE points for the rest of August. During your stay in Barcelona you should plan to visit the famous sites designed by Antoni Gaudi, the renowned Spanish architect, many of which are within walking distance of our hotel in Barcelona. Click on the pictures below to view a presentation featuring some of Gaudi’s work –

Once again these are the FINAL 15 days. So get those points in, the POINT DEADLINE is August 31, 2011.

Cinco Loco July

The fourth winner of our Cinco Loco – 5 Free Trip Giveaway has been announced with only two more months left! We’d like to congratulate Kai Nyay from Ocean Quest Pools for winning the July trip. If you didn’t win, no worries, try again the next month. Even if you’ve won, you can win again! There is ONE more chance to win, with our FINAL WINNER FOR AUGUST. Just keep doing what you’re doing, selling pools with Paramount products.Above is a video of the actual drawing.

Double + Triple Pts With Only 30 Days Left

Time is running out to qualify for our January 2012 Passport to Paradise Spain adventure. We want to make it easier for you to earn your way there by offering Double + Triple points in August.

But Wait We have some of our terrific Vendor partners that have also stepped up and are offering double points in August to help you earn even more points faster!

45 Days Left


Oh my! How time has flown by, with only 45 Days left to qualify for 2011 Passport to Paradise trip to Spain. Keep in mind the last day to turn in all your points is Aug. 31, 2011. Also A quick reminder the last day to submit drawings/plans and purchase product for Paramount Points is August 31st. The last day to submit Vendor Partner Points is September 15th. If you need more info about the trip please: Click Here

Cinco Loco June


The third winner of our Cinco Loco – 5 Free Trip Giveaway has been announced with only two more months left! We’d like to congratulate John Pack from John Pack Custom Pools Inc. for winning the June trip. Each month is a new drawing and builders will have the opportunity to enter a new contest each month until August, when the final winner will be announced. For more information on how to enter the contest, please visit this blog post. Above is a video of the actual drawing.

60 Days Left PTP


We are all so excited about our upcoming trip to Spain, But time is running out with only 60 days Left to qualify for this year’s Passport to Paradise Trip To Spain.
Remember the Point Deadline is Aug. 31, 2011. Hurry the clock is ticking and we don’t want you to miss out!

SDX & SDX Retro High Flow Safety Drain Installation

Watch as Jim Serkland, Paramount’s technical support manager and industry veteran with over 40 years of pool industry and in-floor experience, explains the difference between the three versions of SDX drains and how they are installed. These videos will continue to be produced as customers have more and more questions about their pools and Paramount products.

Cinco Loco May Winner

The second winner of our Cinco Loco – 5 Free Trip Giveaway has been announced. We’d like to congratulate Steve Gibbs from Paddock Pools and Spas for winning the May trip. Each month is a new drawing and builders will have the opportunity to enter a new contest each month until August, when the final winner will be announced. For more information on how to enter the contest, please visit this blog post. Below is a video of the actual drawing.

Swingjet Testimonial

To all at the Paramount Team,

I just finished my first pool using your New Swing Jet Returns. I can’t tell you enough how great a product this is. I just remodeled a pool up in the Napa Valley area that was built in 1953. This pool has always been a hugh maintenance problem for the client because it is located under the canopy of several 100 year old Oak trees. In today’s world we would never be able to build a pool in this location, however the rules were different back then. This pool originally had only one pool return with one skimmer. I was able to install 4 new returns along with all new plumbing and two new skimmers this second time around. Under the best of conditions this pool would require several hours of maintenance a week and usually wasn’t used that much due to all the work that it required.

Today, that’s a different story because of all the added circulation your Swing Jets have created on this pool. Yes it helps having more than one return fitting but what makes your new product such a great asset to this pool is that I can set the returns to flow water in not only one direction for circulation flow of surface debris but I also can set the jet to shoot water circulating down across the bottom of the pool as well. In my upgrading this pool I was able to install a robotic cleaner and due to some electrical issues I had, we kept the robotic cleaner off for the first week. What I found was pretty amazing to me in that this pool that has had a reputation of collecting leaves and debris from all the trees that surround it, was virtually spotless after the first week of running with just the skimmers and Swing Jets moving the water. Because of the down circulation that comes along with the 3 positions on the jet and the fact that they reset each time the circulation comes on to a new position, the pool was as clean as I would have expected had the robotic cleaner been running normally. I will admit that the skimmer baskets were very full but it showed me just how much debris gets in this pool each week and just how well your jets help in the circulation of this pool now.

I wanted to let you know that this product is a home run for me and I can’t thank all of you enough for sending me the 4 Swing Jets to try on one of my projects this season. From this moment forward, I will use this product again and again….. I especially would like to thank John Anderson for making this product available to me and for the generosity of Buzz and the rest of the Paramount Team.

Thank you,

Chuck Baumann

Creative Environments

96,000 Reasons Paramount Capital Finance is Working for You

Update: Sign up for the Finance Q&A Webinar on March 24 here: http://www.1paramount.com/webinar/pcf/

Are you linked to Paramount Capital’s new website?  There are now 96,000+ reasons to do so, if you are not!  In 2010, www.newpoolfinancing.com received over 96,000 visits, and if January and February of 2011 are any indication of what’s to come, that number is going to increase dramatically.

We are very pleased to announce that our new website is up and running!  Not only do we have a great new look, but we have added new resources and features for Paramount dealers and their customers.  Here are some of the new features and some highlights of the services we provide to our Paramount dealers:

NEW Resource page for your website (log-in required)

– Increase your leads and visibility: Newpoolfinancing.com received over 96,000 visits in 2010

–Customized finance link and web-page for your website

–Free service for your customers

NEW professional, clean look and application process

NEW automatic email response to you and your customer anytime an

application is completed on your customized finance link

The finance link that we offer exclusively to Paramount dealers has taken on a life of its own this past year.  Depending on how and where you place the link on your website, really determines its effect on your business.  We are seeing a lot of Paramount dealers receive a large increase in phone activity and leads through the link.  To help capture this business and to further offer better service, we have created an automated response email customized to each dealer’s finance link.  Now, any customer that applies on a dealer’s customized finance link, not only will the customer receive an email response acknowledging the receipt of the application, but the dealer will included on that email, thanking the customer for choosing Paramount Capital and that dealer!  This allows dealers to know who has exactly applied on their finance link.

Website activity is up, applications are up and approvals are up.  Our lender programs continue to get better.  Let Paramount Capital help your business thrive in 2011!

Scott Pleasant/Finance Manager

Exciting News for the New Year From PCF

The Federal Open Market Committee recently (Dec. 1) released a report showing slow but continued improvement in the economy for October thru November. The report in general was positiveshowing increased consumer spending.  Consumer confidence also recently showed some improvement.  While these are good trends it will still take some time and more positive economic news to see any real impact on lending and financing overall.  Credit rating and debt ratio remain the two most important factors for consumers in obtaining a loan right now.  The large banks are once again posting large profits but have not loosened their lending guidelines due to a number of factors.  Some of which include employment, the economy as a whole and the banks anticipated losses from ongoing and future foreclosures (along with the government reviewing all banks foreclosure processes).

Interest rates remain very attractive, both on the secured and unsecured sides of lending.  Mortgage rates are still hovering around historic lows for both 30 year and 15 year terms.  Rates for home equity lines of credit (HELOC) and second mortgages are also doing very well.  Unsecured loans and credit lines of credit carry higher rates than mortgage/secured products but continue to be low, relatively speaking.  Here at Paramount Capital, we continue to educate customers on the current “cost of money” as it compares not only to the past but also to the near future, as rates will have to rise at some point.  Interest rates have remained historically low for quite some time now, so it is not a matter of if, it is a matter of when interest rates will rise.  The Federal Reserve will have to raise interest rates when the economy demonstrates sustained economic growth and to combat possible inflation. If a customer is in the market and wants/needs to finance, it is a great time to take advantage of the current interest rates and overall cost of financing a pool.

Despite the conservative lending market that continued this year, 2010 produced some successes here at Paramount Capital.  One of which was our ability to partner with new lenders and offer some of the most aggressive lending programs out there. It has been refreshing to find and work with excellent lending institutions that still believe in “make sense” lending.  We will continue to be proactive and aggressive in getting out in front of new lending opportunities and programs in 2011.

The enhancement of the Paramount Capital web-link program this year was also a success worth highlighting (available to all approved Paramount dealers only) and we are excited to announce a whole new look to our site for 2011.  With applications for 2010 up over 2009, along with a large increase in traffic on our Paramount Capital website, we feel this is a great time to enhance and improve our website for our dealers and their customers.  Keep an eye out for our official announcement but our target date is early 2011.  There will be a whole new look to the site and we are very pleased to announce a new “resource” page/tool for the site, where Paramount dealers can go and utilize different marketing tools, icons, and announcements to compliment and enhance their current websites for financing. The Paramount Capital website link is providing leads for many of our dealers and our goal is to help all our dealers in communicating to customers that there are financing options out there and that Paramount dealers can provide that thru their partnership with Paramount Capital’s services.